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A struggling Washington ice cream shop has reaped the benefit of the new Pokemon GO app craze. This is the story of owner Gary Dear and Mad Hatter’s Ice Cream in Anacortest. Located just across the street from one of the app’s “Poke-stops,” which players visit to collect Pokeballs and other app items, the small business is being saved by the hundreds of weekly visitors who see the shop across the street and can’t resist stopping in for a frozen treat.
These unforeseen customers have been a great help to Dear, who has experienced financial hardships and even closed his shop for a period of time recently due to illness. Business is so good that Dear has extended his hours and even hired on more employees.
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