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The California Association of REALTOR® Expo kicks off on October 10, 2017 with three days of “networking, learning, and sharing ideas.” Thousands of real estate professionals, industry speakers and over 200 exhibitors will convene in beautiful San Diego to discover how they can elevate their businesses and careers to new heights.
Desirée Patno, NAWRB CEO & President, will moderate the Communication Across Cultures panel on Thursday, October 12, 2017. Featuring panelists Penny Liu, National Association of REALTORS® President Liaison to Taiwan; Jose Luis Casarez, Broker Associate at Sperry Commercial Global Affiliates and BRC Advisors-Beverly Hills; and Aida Dimejian, General Manager of Berkshire Hathaway Golden Properties, the session will teach attendees best practices for handling cultural differences during a transaction.
From handling language barriers to accommodating clients’ cultural preferences during the home buying process, expert panelists will equip you with the knowledge to successfully navigate serve your diverse client base.
Satisfying your client should be your top priority, but depending on their desires and inclinations, leveraging the diversity in your business can make all the difference between closing a deal and losing a listing. Don’t endure the opportunity cost of not empowering your business and your client base with diversity. Find out what you’re missing during the powerful Communication Across Cultures panel.
To learn more about CAR Expo and register, please visit the NAWRB website.